Weather Triggering
 

Send the right message at the right time.

Make your message powerfully relevant with weather-triggered ads. This unique ad solution allows you to target weather.com users who are experiencing specific weather conditions.

Selling a cutting-edge 4-wheel-drive vehicle? Reach out to consumers getting buried in a snowstorm. Want to announce your new frozen beverage? Target users sweltering under record-high temperatures.

Triggers

These impactful ads can be triggered by any of the following conditions:

  • Weather conditions (for example: clear, cloudy, rain, ice, and snow)
  • Temperature
  • Severe Weather
  • Pollen count
  • Michelin ad with the rain

    Jergen's ad with the cold weather